Netnography : the essential guide to qualitative social media research

Autor: Kozinets, Robert V., 1964-
Rok: 2020

Netnography. redefined / 14 :

Autor: Kozinets, Robert V., 1964-
Rok: 2019

Netnography : redefined

Autor: Kozinets, Robert V., 1964-
Rok: 2015

Qualitative consumer & marketing research

Autor: Belk, Russell W., 1945-, Fischer, Eileen, 1959-, Kozinets, Robert V., 1964- Qualitative consumer and marketing research

Rok: 2013

Consumer behavior : human pursuit of happiness in the world of goods

Autor: Avery, Jill, Kozinets, Robert V., 1964-, Mittal, Banwari
Rok: 2013

What is netnography?

Autor: Kozinets, Robert V., 1964-
Rok: 2011