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Ferrell, O. C., 1943-
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Ferrell, O. C., 1943-
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Title
1
Marketing management strategies
by
Ferrell
,
O
.
C
.,
1943
-
,
Hartline, Michael D.
Year: 2011
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2
Marketing : concepts and strategies
by
Pride, William M.
,
Ferrell
,
O
.
C
.,
1943
-
Year: 2006
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Book
2
Topic
marketing
marketingový management
2
cílený marketing
1
internetový marketing
1
kalkulace cen
1
marketingový výzkum
1
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spotřebitelské chování
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Author
Ferrell, O. C., 1943-
2
Hartline, Michael D.
1
Pride, William M.
1
Language
Czech
1
English
1
Genre
textbooks
1
textbooks (higher)
1
Sublibrary
Knihovna Žižkov - sklad
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