Bhattacharya, Shantanu H., Krishnan, Vish V. a Mahajan, Vijay. Capturing the effect of technology improvements on product positioning and introduction sequence decision-making. Fontainebleau: INSEAD, 1998. 36 s. INSEAD working paper series.
Citace podle APABhattacharya, S. H. (1998). Capturing the effect of technology improvements on product positioning and introduction sequence decision-making. Fontainebleau: INSEAD.
Styl ChicagoBhattacharya, Shantanu H. Capturing the Effect of Technology Improvements On Product Positioning and Introduction Sequence Decision-making. Fontainebleau: INSEAD, 1998.
Citace podle MLABhattacharya, Shantanu H. Capturing the Effect of Technology Improvements On Product Positioning and Introduction Sequence Decision-making. Fontainebleau: INSEAD, 1998.
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