Citace podle ČSN ISO 690

Wertenbroch, Klaus a Skiera, Bernd. Incentive-compatible elicitation of consumer willingness to pay at the point of purchase. Fontainebleau: INSEAD, 2000. 31 s. INSEAD working paper series; 2000/50/MKT.

Citace podle APA

Wertenbroch, K. (2000). Incentive-compatible elicitation of consumer willingness to pay at the point of purchase. Fontainebleau: INSEAD.

Styl Chicago

Wertenbroch, Klaus. Incentive-compatible Elicitation of Consumer Willingness to Pay At the Point of Purchase. Fontainebleau: INSEAD, 2000.

Citace podle MLA

Wertenbroch, Klaus. Incentive-compatible Elicitation of Consumer Willingness to Pay At the Point of Purchase. Fontainebleau: INSEAD, 2000.

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