Citace podle ČSN ISO 690

Dahlén, Micael. Marketing on the Web: empirical studies of advertising and promotion effectiveness. Stockholm, 2001. Stockholm School of Economics.

Citace podle APA

Dahlén, M. (2001). Marketing on the Web: Empirical studies of advertising and promotion effectiveness. Stockholm: Stockholm School of Economics.

Styl Chicago

Dahlén, Micael. Marketing On the Web: Empirical Studies of Advertising and Promotion Effectiveness. Stockholm: Stockholm School of Economics, 2001.

Citace podle MLA

Dahlén, Micael. Marketing On the Web: Empirical Studies of Advertising and Promotion Effectiveness. Stockholm: Stockholm School of Economics, 2001.

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