00977nam a22003257a 4500 000035048 CZ-PrVSE 19950829000000.0 950717s1990 xxu ||||| eng | 0-471-51735-6 (brož.) ABA006 cze ABA006 ABA006 eng xxu 339.1 339.1AAK Aaker, David A., 1938- mzk2003180829 aut Marketing research / David A. Aaker, George S. Day 4th ed. New York : Wiley, 1990 739 s. Rejstř. marketing ph115227 czenas monografie fd132842 czenas marketing eczenas monographs eczenas Day, George S., 1937- utb2009543492 aut PNGMM PKSTP F167902 3142010485 20030807 339.1AAK 83 UEP01 BOOK KSTP na dislokovaném UEP01 20030918