Jaffe, Eugene D. a Nebenzahl, Israel D. National image and competitive advantage: the theory and practice of country-of-origin effect. Copenhagen: Copenhagen Business School Press, 2001. 186 s.
Jaffe, E. D. (2001). National image and competitive advantage: The theory and practice of country-of-origin effect. Copenhagen: Copenhagen Business School Press.
Styl ChicagoJaffe, Eugene D. National Image and Competitive Advantage: The Theory and Practice of Country-of-origin Effect. Copenhagen: Copenhagen Business School Press, 2001.
Citace podle MLAJaffe, Eugene D. National Image and Competitive Advantage: The Theory and Practice of Country-of-origin Effect. Copenhagen: Copenhagen Business School Press, 2001.
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