Pricing : zásady a postupy tvorby cen = Pricing. Policies and procedures / Nessim Hanna, H. Robert Dodge ; [přel. František Freiberg] - Hanna, Nessim; Freiberg, František, 1950-; Dodge, H. Robert, 1929- (Praha : Management Press, 1997)
Keywords: tvorba cen; studie; studies