McCarthy, E. Jerome a Perreault, William D. Applications in basic marketing: clippings from the popular business press. Homewood: Irwin, 1991. 107 s.
McCarthy, E. J. 1. (1991). Applications in basic marketing: Clippings from the popular business press. Homewood: Irwin.
Styl ChicagoMcCarthy, E. Jerome 1928-. Applications in Basic Marketing: Clippings From the Popular Business Press. Homewood: Irwin, 1991.
Citace podle MLAMcCarthy, E. Jerome 1928-. Applications in Basic Marketing: Clippings From the Popular Business Press. Homewood: Irwin, 1991.
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