01482nam a22004097a 4500 000099462 CZ-PrVSE 20110308151706.0 ta 070918s1988 xxud frbi 001 0 eng d 0-395-35675-X (brož.) ABA006 cze ABA006 ABA006 339 Obchod Konspekt 4 380 Commerce, communication, transportation Conspectus 4 339.138 MRF 658.8:005 MRF 658.8:339.564 MRF (075) MRF 339.1JEA Jeannet, Jean-Pierre jx20070412024 aut International marketing management : strategies and cases / Jean-Pierre Jeannet, Hubert D. Hennessey Boston : Houghton Mifflin Company, 1988 xxii, 873 s. : il. Obsahuje bibliografii a rejstřík marketing ph115227 czenas marketingový management ph115229 czenas mezinárodní marketing ph122808 czenas učebnice fd133770 czenas marketing eczenas marketing management eczenas international marketing eczenas textbooks eczenas Hennessey, Hubert D. vse2010582298 aut 004706480 PSTUD F204645 N:P 3142237856 20070918 339.1JEA 81 13935 UEP01 BOOK Studovna Žižkov na 1 měsíc UEP01 20100625