Citace podle ČSN ISO 690

Scott, David Meerman. The new rules of marketing and PR: how to use news releases, blogs, podcasting, viral marketing, & online media to reach buyers directly. Hoboken: John Wiley & Sons, 2007. xxvii, 275 s. ISBN 978-0-470-11345-5.

Citace podle APA

Scott, D. M. (2007). The new rules of marketing and PR: How to use news releases, blogs, podcasting, viral marketing, & online media to reach buyers directly. Hoboken: John Wiley & Sons.

Styl Chicago

Scott, David Meerman. The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing, & Online Media to Reach Buyers Directly. Hoboken: John Wiley & Sons, 2007.

Citace podle MLA

Scott, David Meerman. The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing, & Online Media to Reach Buyers Directly. Hoboken: John Wiley & Sons, 2007.

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