Citace podle ČSN ISO 690

Cooper, Robert G. Winning at new products: accelerating the process from idea to launch. Cambridge: Perseus, 2001. xiii, 425 s. ISBN 0-7382-0463-3.

Citace podle APA

Cooper, R. G. 1. (2001). Winning at new products: Accelerating the process from idea to launch. Cambridge: Perseus.

Styl Chicago

Cooper, Robert G. 1943-. Winning At New Products: Accelerating the Process From Idea to Launch. Cambridge: Perseus, 2001.

Citace podle MLA

Cooper, Robert G. 1943-. Winning At New Products: Accelerating the Process From Idea to Launch. Cambridge: Perseus, 2001.

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