01285nam a22003737a 4500 000226155 CZ-PrVSE 20130611210653.0 ta 121003s2013 at a fr 001 0 eng d 978-1-111-83685-6 (brož.) 1-111-83685-X ABA006 cze ABA006 ABA006 005 Management. Řízení Konspekt 4 650 Management and auxiliary services Conspectus 4 316.774 MRF 005 MRF (075) MRF 005ALB Albarran, Alan B., 1954- mzk2012726144 aut Management of electronic and digital media / Alan B. Albarran 5th, international ed. [S.l.] : Wadsworth Cengage Learning, c2013 xxii, 307 s. : il. Obsahuje bibliografii a rejstřík masmédia ph115233 czenas management ph115217 czenas učebnice fd133770 czenas mass media eczenas management eczenas textbooks eczenas 005482364 PSTUD F212984 N:P 3142260991 20121003 005ALB 81 33213 UEP01 BOOK Studovna Žižkov na 1 měsíc UEP01 20121023