04230nam a2200697Ki 4500 000226385 OCoLC 20220105164803.0 20131217132542.0 m d cr cnu unuuu 131217s2010 maua ob 001 0 eng d NEZPRACOVANÝ IMPORT 9781422157121 (electronic bk.) 1422157121 (electronic bk.) 9781422177693 1422177696 (OCoLC)865508775 675005 (N$T) HD38.7 .D378 2010eb BUS 082000 bisacsh BUS 041000 bisacsh BUS 042000 bisacsh BUS 085000 bisacsh 658.4/013 22 Davenport, Thomas H., 1954- Analytics at work : smarter decisions, better results / Thomas H. Davenport, Jeanne G. Harris, Robert Morison. Boston, Mass. : Harvard Business Press, [2010] ©2010 1 online resource (xiii, 214 pages) : illustrations. text txt rdacontent computer c rdamedia online resource cr rdacarrier Includes bibliographical references (pages 189-195) and index. What it means to put analytics to work -- Data : the prerequisite for everything analytical -- Enterprise : integrating across organizational silos -- Leadership : the deciding DELTA factor -- Targets : picking your spots for analytics -- Analysts : managing scarce and valuable talent -- Embed analytics in business processes -- Build an analytical culture -- Review your business comprehensively -- Meeting challenges along the way -- Toward more analytical decisions and better results. "In their previous book, Competing on Analytics, Thomas H. Davenport and Jeanne G. Harris showed how pioneering firms were building their entire strategies around their analytical capabilities. Rather than "going with their gut" when pricing products, maintaining inventory, or hiring talent, managers in these firms use data, analysis, and systematic reasoning to make decisions that improve efficiency, risk management, and profits." "Now, in Analytics at Work, Davenport, Harris, and coauthor Robert Morison reveal how all managers can effectively deploy analytics in their day-to-day operations - one business decision at a time. The authors show how many types of analytical tools, from statistical analysis to qualitative measures like systematic behavior coding, can improve decisions about everything from what new product offering might interest customers to whether marketing dollars are being most effectively deployed." "Based on new research and illustrated with examples from companies including Humana, Best Buy, Progressive Insurance, and Hotels.com, this implementation-focused guide outlines a five-step model for deploying and succeeding with analytical initiatives."--BOOK JACKET. Description based on print version record. Business intelligence. Decision making. Business intelligence. fast (OCoLC)fst00842723 Decision making. fast (OCoLC)fst00889035 BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh elektronické knihy fd186907 czenas electronic books eczenas Harris, Jeanne G. Morison, Robert. Print version: Davenport, Thomas H., 1954- Analytics at work 9781422177693 (DLC) 2009032263 (OCoLC)326557185 EBSCOhost https://zdroje.vse.cz/login?url=https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=675005 Plný text HBR EB PAR 000200834 UEP01 776 E-book Tištěná verze NEPOSILAT EB N$TA cpp1723AUTO EBSCOhost EBSC 675005 02 N$T