The power of unreasonable people : how social entrepreneurs create markets that change the world - Elkington, John, 1949-; Hartigan, Pamela (Boston, Mass. : Harvard Business School Press, 2008)
Organizing for success : the business models -- Tapping financial resources -- Identifying market opportunities in ten great divides -- Raising expectations for bonsai consumers -- Democratizing technology -- Changing the system -- Scaling solutions -- Conclusion : choosing our future.
Includes bibliographical references and index.
Description based on print version record.
Keywords: Social entrepreneurship; Social change; Entrepreneurship; Sozialer Wandel; Armut; Entrepreneurship; Sozialinnovation; Wohlfahrtseffekt; Entrepreneurship-Ansatz; Sozialethik; Unternehmenskultur; Corporate Social Responsibility; Sozialer Wandel; Social change; Social entrepreneurship; POLITICAL SCIENCE / Public Policy / Social Services & Welfare; SOCIAL SCIENCE / Human Services; elektronické knihy; electronic books