04638cam a2200697Ii 4500 000226665 OCoLC 20220105164803.0 20180524072050.9 m d cr cnu unuuu 180523s2018 mau ob 001 0 eng d NEZPRACOVANÝ IMPORT 9781633696471 (electronic bk.) 1633696472 (electronic bk.) 9781633696464 1633696464 1797861 (N$T) (OCoLC)1037095391 HD30.28 .J655 2018eb BUS 082000 bisacsh BUS 041000 bisacsh BUS 042000 bisacsh BUS 085000 bisacsh 658.4/012 23 Johnson, Mark W., author. Reinvent your business model : how to seize the white space for transformative growth / Mark W. Johnson. Boston, Massachusetts : Harvard Business Review Press, [2018] ©2018 1 online resource. text txt rdacontent computer c rdamedia online resource cr rdacarrier Includes bibliographical references and index. Part One. A new model for growth and renewal: The white space and business model innovation -- The four-box business model framework -- Part Two. When new business models are needed: The white space within: transforming existing markets -- The white space beyond: creating new markets -- The white space between: dealing with industry discontinuity -- Digital transformation -- Part Three. Business model innovation as a repeatable process: Designing a new business model -- Implementing the model -- Overcoming incumbent challenges. Business model innovation is the key to unlocking transformational growth--but few executives know how to apply it to their businesses. In Reinvent Your Business Model, Mark Johnson reveals the playbook. Johnson lays out an eminently practical framework that identifies the four fundamental building blocks that make business models work. In a series of in-depth case studies, he goes on to vividly illustrate how companies are using innovative business models to achieve transformational growth by - fulfilling unmet customer needs in their current markets - serving entirely new customers and creating new markets - and responding to tectonic shifts in market demand, government policy, and technologies that affect entire industries. He then lays out a structured process for designing a new model and developing it into a profitable and thriving enterprise, while investigating the vexing and sometimes paradoxical managerial challenges that have commonly thwarted so many companies in their unguided forays into the unknown. Business model innovators have reshaped entire sectors--including retail, aviation, and media--and redistributed billions of dollars of value. With road-tested frameworks, analytics, and diagnostics, this book gives executives everything they need to reshape their businesses and achieve transformative growth. Thoroughly updated to, Johnson has also added a new chapter on digital transformation, that presents a framework for digital business models and four new case studies.-- Provided by publisher. Description based on online resource; title from PDF title page (EBSCO, viewed May 23, 2018). Added to collection customer.56279.3 Business planning Case studies. Strategic planning Case studies. Success in business Case studies. Organizational change Case studies. Business planning. fast (OCoLC)fst00842819 Organizational change. fast (OCoLC)fst01047828 Strategic planning. fast (OCoLC)fst01134371 Success in business. fast (OCoLC)fst01137062 BUSINESS & ECONOMICS / Industrial Management bisacsh BUSINESS & ECONOMICS / Management bisacsh BUSINESS & ECONOMICS / Management Science bisacsh BUSINESS & ECONOMICS / Organizational Behavior bisacsh elektronické knihy fd186907 czenas electronic books eczenas EBSCOhost https://zdroje.vse.cz/login?url=https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=1797861 Plný text HBR EB NEPOSILAT EB MAIN EBSCOhost EBSC 1797861 92 N$T