05022cam a2200637Mu 4500 000226932 OCoLC 20220105164803.0 20210220035415.5 m d cr cnu unuuu 201031s2020 xx o ||| 0 eng d NEZPRACOVANÝ IMPORT 1633699897 9781633699892 (electronic bk.) 1633699889 9781633699885 2355942 (N$T) (OCoLC)1202467538 (OCoLC)1200028136 BCC2CD6A-783B-4895-B744-84475196E512 OverDrive, Inc. http://www.overdrive.com HD41 338.6048 23 eBook HBR's 10 Must Reads on Platforms and Ecosystems (with bonus article by ""Why Some Platforms Thrive and Others Don't"" By Feng Zhu and Marco Iansiti) [elektronický zdroj]. La Vergne : Harvard Business Review Press, 2020. 1 online resource (193 p.). HBR's 10 Must Reads Description based upon print version of record. Intro -- Contents -- Ch. 1: Pipelines, Platforms, and the New Rules of Strategy -- Ch. 2: Strategies for Two-Sided Markets -- Ch. 3: Finding the Platform in Your Product -- Ch. 4: What's Your Google Strategy? -- Ch. 5: In the Ecosystem Economy, What's Your Strategy? -- Ch. 6: Right Tech, Wrong Time -- Ch. 7: Managing Our Hub Economy -- Ch. 8: Why Some Platforms Thrive . . . and Others Don't -- Ch. 9: Spontaneous Deregulation -- Ch. 10: Alibaba and the Future of Business -- Ch. 11: Fixing Discrimination in Online Marketplaces -- About the Contributors -- Index Help your company adapt to the new rules of competition. If you read nothing else on creating value with business platforms and ecosystems, read these 10 articles. We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you reap the rewards of multisided platforms (MSPs),or defend your company against these formidable opponents. This book will inspire you to: -Assess the threat of disruption from platforms in your industry -Decide whether and how to play with increasingly powerful platform businesses -Choose the right strategy for transforming your product into a platform -Harness network effects to maximize value for the partners in your ecosystem -Shift from managing products to managing interactions -Learn when moving first and growing fast will work,and when it won't -Manage winner-take-all dynamics This collection of articles includes "Pipelines, Platforms, and the New Rules of Strategy," by Marshall W. Van Alstyne, Geoffrey G. Parker, and Sangeet Paul Choudary; "Strategies for Two-Sided Markets," Thomas R. Eisenmann, Geoffrey Parker, and Marshall W. Van Alstyne; "Finding the Platform in Your Product," by Andrei Hagiu and Elizabeth Altman; "What's Your Google Strategy'," by Andrei Hagiu and David B. Yoffie; "In the Ecosystem Economy, What's Your Strategy'," by Michael G. Jacobides; "Right Tech, Wrong Time," by Ron Adner and Rahul Kapoor; "Managing Our Hub Economy," by Marco Iansiti and Karim R. Lakhani; "Why Some Platforms Thrive and Others Don't," by Feng Zhu and Marco Iansiti; "Spontaneous Deregulation," by Benjamin Edelman and Damien Geradin; "Alibaba and the Future of Business," by Ming Zeng; and "Fixing Discrimination in Online Marketplaces," by Ray Fisman and Michael Luca. HBR's 10 Must Reads paperback series is the definitive collection of books for new and experienced leaders alike. Leaders looking for the inspiration that big ideas provide, both to accelerate their own growth and that of their c Added to collection customer.56279.3 Competition. Business planning. BUSINESS & ECONOMICS / Free Enterprise & Capitalism. bisacsh elektronické knihy fd186907 czenas electronic books eczenas Iansiti, Marco, 1961- Lakhani, Karim R. Van Alstyne, Marshall. Parker, Geoffrey (Geoffrey G.) Harvard Business Review Press. Print version: Review, Harvard Business HBR's 10 Must Reads on Platforms and Ecosystems (with bonus article by ""Why Some Platforms Thrive and Others Don't"" By Feng Zhu and Marco Iansiti) La Vergne : Harvard Business Review Press,c2020 9781633699885 HBR's 10 must reads (Series) EBSCOhost https://zdroje.vse.cz/login?url=https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=2355942 Plný text HBR EB NEPOSILAT EB 1200028136 MAIN Recorded Books, LLC RECE rbeEB00809998 ProQuest Ebook Central EBLB EBL6020875 YBP Library Services YANK 17006242 EBSCOhost EBSC 2355942 92 N$T