Kaputa, Catherine. Breakthrough branding: how smart entrepreneurs and intrapreneurs transform a small idea into a big brand. Boston: Nicholas Brealey Publishing, ©2012. xxii, 272 s.
Kaputa, C. (2012). Breakthrough branding: How smart entrepreneurs and intrapreneurs transform a small idea into a big brand. Boston: Nicholas Brealey Publishing.
Styl ChicagoKaputa, Catherine. Breakthrough Branding: How Smart Entrepreneurs and Intrapreneurs Transform a Small Idea Into a Big Brand. Boston: Nicholas Brealey Publishing, 2012.
Citace podle MLAKaputa, Catherine. Breakthrough Branding: How Smart Entrepreneurs and Intrapreneurs Transform a Small Idea Into a Big Brand. Boston: Nicholas Brealey Publishing, 2012.
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