Hoyer, Wayne D., MacInnis, Deborah J. a Pieters, Rik G. M. Consumer behavior. 6th ed. New York: South-Western/Cengage Learning, ©2013. xix, 497 s., [8, 34] s.
Hoyer, W. D. (2013). Consumer behavior (6th ed.). New York: South-Western/Cengage Learning.
Styl ChicagoHoyer, Wayne D. Consumer Behavior. 6th ed. New York: South-Western/Cengage Learning, 2013.
Citace podle MLAHoyer, Wayne D. Consumer Behavior. 6th ed. New York: South-Western/Cengage Learning, 2013.
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