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Consumer.ology : the truth about consumers and the psychology of shopping
Bibliographic Details
Main Author:
Graves, Philip
(Author)
Format:
Book
Language:
English
Varying Form of Title:
Consumerology
ISBN:
978-1-85788-576-7
Year:
London ; New York :
Nicholas Brealey Publishing,
[2013]
Subjects:
spotřebitelské chování
internetový marketing
psychologie prodeje
psychologické aspekty
sociologie spotřeby
consumer behavior
Internet marketing
psychology of selling
psychological aspects
sociology of consumption
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