Citace podle ČSN ISO 690

McDonald, Malcolm. Marketing plans: how to prepare them, how to use them. First published. London: Heinemann, 1984. viii, 216 stran. ISBN 0-434-91230-1.

Citace podle APA

McDonald, M. (1984). Marketing plans: How to prepare them, how to use them (First published.). London: Heinemann.

Styl Chicago

McDonald, Malcolm. Marketing Plans: How to Prepare Them, How to Use Them. First published. London: Heinemann, 1984.

Citace podle MLA

McDonald, Malcolm. Marketing Plans: How to Prepare Them, How to Use Them. First published. London: Heinemann, 1984.

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