Romaniuk, Jenni a Sharp, Byron. How brands grow. Part 2, Including emerging markets, services and durables, new brands and luxury brands. First published. South Melbourne: Oxford University Press, 2016. xiv, 233 stran.
Romaniuk, J. (2016). How brands grow: Including emerging markets, services and durables, new brands and luxury brands (First published.). South Melbourne: Oxford University Press.
Styl ChicagoRomaniuk, Jenni. How Brands Grow: Including Emerging Markets, Services and Durables, New Brands and Luxury Brands. First published. South Melbourne: Oxford University Press, 2016.
Citace podle MLARomaniuk, Jenni. How Brands Grow: Including Emerging Markets, Services and Durables, New Brands and Luxury Brands. First published. South Melbourne: Oxford University Press, 2016.
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