02892nam a22004698i 4500 000389584 UkCbUP 20220107135832.0 20190108133157.0 m|||||o||d|||||||| cr|||||||||||| 170601s2018||||enk o ||1 0|eng|d NEZPRACOVANÝ IMPORT 9781108500067 (ebook) 9781108422437 (hardback) 9781108436694 (paperback) UkCbUP eng rda UkCbUP HD62.4 .B365 2018 658/.049 23 Bartlett, Christopher A., 1943- author. Transnational management : text and cases in cross-border management / Christopher A. Bartlett, Paul W. Beamish. 8th ed. Cambridge : Cambridge University Press, 2018. 1 online resource (xviii, 553 pages) : digital, PDF file(s). text txt rdacontent computer c rdamedia online resource cr rdacarrier Title from publisher's bibliographic system (viewed on 04 Jan 2019). Transnational Management provides an integrated conceptual framework to guide students and instructors through the challenges facing today's multinational enterprises. Through text narrative and cases, the authors skilfully examine the development of strategy, organizational capabilities, and management roles and responsibilities for operating in the global economy. The key concepts are developed in eight chapters that are supplemented by carefully selected practical case studies from world-leading case writers. All chapters have been revised and updated for this eighth edition to reflect the latest thinking in transnational management while retaining the book's strong integrated conceptual framework. Ten new cases have been added, and four others updated. A full range of online support materials are available, including detailed case teaching notes, almost 200 PowerPoint slides, and a test bank. Suitable for MBA, executive education and senior undergraduate students studying international management, international business or global strategy courses, Transnational Management offers a uniquely global perspective on the subject. elektronické knihy fd186907 czenas electronic books eczenas International business enterprises Management. Beamish, Paul W., author. Print version: 9781108422437 https://knihovna.vse.cz/zdroje/cambridge-core-books-and-textbooks/?info Informace o práci s e-knihami https://zdroje.vse.cz/login?url=https://doi.org/10.1017/9781108500067 Plný text CAMBRIDGE-EBA EB PAR 000550010 UEP01 776 E-book Tištěná verze NEPOSILAT EB