Citace podle ČSN ISO 690

O'Guinn, Thomas C. et al. Advertising and integrated brand promotion. Seventh edition. Stamford: Cengage Learning, [2015], ©2015. xx, 407 stran. ISBN 978-1-285-18781-5.

Citace podle APA

O'Guinn, T. C. (2015). Advertising and integrated brand promotion (Seventh edition.). Stamford: Cengage Learning.

Styl Chicago

O'Guinn, Thomas C. Advertising and Integrated Brand Promotion. Seventh edition. Stamford: Cengage Learning, 2015.

Citace podle MLA

O'Guinn, Thomas C. Advertising and Integrated Brand Promotion. Seventh edition. Stamford: Cengage Learning, 2015.

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