Pelsmacker, Patrick de, Geuens, Maggie a Bergh, Joeri van den. Marketing communications: a European perspective. Sixth edition. Harlow: Person Education Limited, 2018. xix, 625 stran.
Pelsmacker, P. d. (2018). Marketing communications: A European perspective (Sixth edition.). Harlow: Person Education Limited.
Styl ChicagoPelsmacker, Patrick de. Marketing Communications: A European Perspective. Sixth edition. Harlow: Person Education Limited, 2018.
Citace podle MLAPelsmacker, Patrick de. Marketing Communications: A European Perspective. Sixth edition. Harlow: Person Education Limited, 2018.
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