03245ntm a22005297i 4500 000547423 CZ-PrVSE 20180915190850.0 m d cr n|||||||||| 180915s2018 xr fsbm 000 0 eng d NEZPRACOVANÝ IMPORT ABA006 cze ABA006 ABA006 rda Medunová, Tereza ISIS:100432 dis Geneticky Modifikované Organismy : Specifika Trhu Evropské Unie. eng Genetically Modified Organisms : Specifics of Doing Business in the European Union. Tereza Medunová 2018 ?? stran : digital, PDF soubor Vedoucí práce: Ludmila Štěrbová Diplomová práce (Ing.)—Vysoká škola ekonomická v Praze. Fakulta mezinárodních vztahů, 2018 Obsahuje bibliografii Textový (vysokoškolská kvalifikační práce) Rok obhajoby 2018 Adoption of GM crops brought important changes to the agricultural sector. Since its commercialization in 1996, genetic modification has become a discussed topic. Given the different approaches towards the regulation of GM food in the world, the business environment may be considered as sensitive, uncertain and highly restricted, especially in the European Union. The European precautionary approach subjects the GMOs to strict and long control process which restricts the business. The study is considered to be an empirical study arranged to examine the specifics of doing business with GMOs in the EU market and to identify its crucial limitation. Thus, this thesis calls for a deductive approach supported by the example of Monsanto with the focus on its activities in the European market. The research based on reviewing literature, scientific articles, journals and statistical data concluded, that there are several specifics in the attitude towards GMOs within the EU such as the strict approval process, traceability and labelling policy, national policies of single member states, the customer attitude and increasing monopolization of the industry. Způsob přístupu: Internet international business - central european business realities [obor dipl. práce] diplomové práce fd132022 czenas master's theses eczenas GMOs EU precautionary approach legal environment of the EU Monsanto Bayer Štěrbová, Ludmila, 1957- mzk2007401389 ths Halík, Jaroslav, 1961- xx0051501 opn Vysoká škola ekonomická v Praze. Fakulta mezinárodních vztahů kn20010709400 dgg https://insis.vse.cz/zp/61987/podrobnosti VŠKP v InSIS https://insis.vse.cz/zp/61987 Hlavní práce https://insis.vse.cz/zp/61987/posudek/vedouci Hodnocení vedoucího https://insis.vse.cz/zp/61987/posudek/oponent/58455 Oponentura https://insis.vse.cz/zp/61987/podrobnosti dc:identifier NEPOSILAT VSKP vse61987 180831 61987