Moore, Geoffrey A. Crossing the chasm: marketing and selling disruptive products to mainstream customers. Third edition. New York: Harper Business, an imprint of Haeper Collins Publishers, 2014. 273 stran.
Moore, G. A. (2014). Crossing the chasm: Marketing and selling disruptive products to mainstream customers (Third edition.). New York: Harper Business, an imprint of Haeper Collins Publishers.
Styl ChicagoMoore, Geoffrey A. Crossing the Chasm: Marketing and Selling Disruptive Products to Mainstream Customers. Third edition. New York: Harper Business, an imprint of Haeper Collins Publishers, 2014.
Citace podle MLAMoore, Geoffrey A. Crossing the Chasm: Marketing and Selling Disruptive Products to Mainstream Customers. Third edition. New York: Harper Business, an imprint of Haeper Collins Publishers, 2014.
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