03351ntm a22005417i 4500 000699225 CZ-PrVSE 20230610093205.0 m d cr n|||||||||| 230610s2023 xr fsbm 000 0 eng d NEZPRACOVANÝ IMPORT ABA006 cze ABA006 ABA006 rda Nikolaev, Stepan ISIS:157659 dis Hodnocení investiční atraktivity veřejné společnosti drobným investorem : případová studie akcií LVMH. eng Investment appeal evaluation of a public company by a retail investor : a case study of LVMH stock Stepan Nikolaev 2023 ?? stran : digital, PDF soubor Vedoucí práce: Martin Jurek Diplomová práce (Ing.)—Vysoká škola ekonomická v Praze. Fakulta podnikohospodářská, 2023 Obsahuje bibliografii Textový (vysokoškolská kvalifikační práce) Rok obhajoby 2023 The paper investigates how an unexperienced retail investor can decide whether to buy or to sell shares of a company, which tools and ratios to use for this evaluation, and which factors to consider. LVMH is worth researching as it is a large company that is popular among investors (with free-float of over 50%). For that purpose, important theoretical works were studied, and calculations were made based on data found in financial statements. The latest articles and research on the company were also studied, as they might contain insights into future prospects of the business. The results shed light on how to build an investment strategy that is entirely accessible to an inexperienced investor using a set of general financial ratios that can easily be calculated based on open access data. Although these ratios are of a retrospective nature, they can still be helpful when deciding on the purchase or sale of shares. To increase their awareness and to understand the broader picture, investors should make use of additional tools, including news analysis and elements of predictive analytics (e.g., to make prognoses regarding macroeconomic and business outlook). Způsob přístupu: Internet management [obor dipl. práce] diplomové práce fd132022 czenas master's theses eczenas financial ratios financial analysis investment appeal evaluation p/e ratio fundamental analysis securities analysis Jurek, Martin ISIS:36135 ths Stasa, Michele ISIS:114113 opn Vysoká škola ekonomická v Praze. Podnikohospodářská fakulta kn20010709402 dgg https://insis.vse.cz/zp/78912/podrobnosti VŠKP v InSIS https://insis.vse.cz/zp/78912 Hlavní práce https://insis.vse.cz/zp/78912/posudek/vedouci Hodnocení vedoucího https://insis.vse.cz/zp/78912/posudek/oponent/74559 Oponentura https://insis.vse.cz/zp/78912/priloha/26105 Přiloha k práci https://insis.vse.cz/zp/78912/podrobnosti dc:identifier NEPOSILAT VSKP vse78912 230608 78912