Martinelli, Veronica. Promotional activities inside regulated markets. Impact of IQOS events on customer brand awareness and perception. Praha, 2023. Vedoucí práce Martin Machek.
Citace podle APAMartinelli, V., Machek, M., & Kolouchová, D. (2023). Promotional activities inside regulated markets. Impact of IQOS events on customer brand awareness and perception.
Styl ChicagoMartinelli, Veronica, Martin Machek, and Daniela Kolouchová. Promotional Activities Inside Regulated Markets. Impact of IQOS Events On Customer Brand Awareness and Perception. 2023.
Citace podle MLAMartinelli, Veronica, Martin Machek, and Daniela Kolouchová. Promotional Activities Inside Regulated Markets. Impact of IQOS Events On Customer Brand Awareness and Perception. 2023.
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