Citace podle ČSN ISO 690

Jaiswal, Anand Kumar. Dettol: marketing research for understanding consumer evaluations of brand extensions [online]. London: Indian Institute of Management, Ahmedabad, 2007. SAGE business cases [cit. 2025-06-23]. ISBN 9781529619812. Dostupné z: https://sk.sagepub.com/cases/dettol-marketing-understanding-consumer-evaluations-brand-extensions.

Citace podle APA

Jaiswal, A. K. (2007). Dettol: Marketing research for understanding consumer evaluations of brand extensions. London: Indian Institute of Management, Ahmedabad.

Styl Chicago

Jaiswal, Anand Kumar. Dettol: Marketing Research for Understanding Consumer Evaluations of Brand Extensions. London: Indian Institute of Management, Ahmedabad, 2007.

Citace podle MLA

Jaiswal, Anand Kumar. Dettol: Marketing Research for Understanding Consumer Evaluations of Brand Extensions. London: Indian Institute of Management, Ahmedabad, 2007.

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