01959nam a22004451i 4500 000706767 CaToSAGE 20240202172226.0 20230109140345.7 m o d cr un||||||||| 230109s2020 enka fo 000 0 eng d NEZPRACOVANÝ IMPORT 9781529620214 : No price (ebook) (OCoLC)1362532902 CaToSAGE eng rda pn CaToSAGE UtOrBLW a ii HB201 .R69 2020 335.412 Roy, Debjit, author. A truck is not a cookie : matching supply with demand at mahindra truck and bus division / Debjit Roy. London : Indian Institute of Management, Ahmedabad, 2020. 1 online resource : illustrations. text txt rdacontent computer c rdamedia online resource cr rdacarrier SAGE business cases Mahindra Truck and Bus Division (MTBD) is one of India's leading auto industries. Commercial truck brands such as Tata and Ashok Leyland capture a significant portion of the market share. In the case, we discuss the challenges faced by new commercial vehicle players such as Mahindra Truck and Bus in synchronizing supply with demand. The case usually brings out the supply chain nuances associated with trucks, especially from a new entrant's perspective. Description based on XML content. elektronické knihy fd186907 czenas electronic books eczenas Supply and demand Case studies. Business logistics India Case studies. SAGE business cases. SAGE Knowledge https://sk.sagepub.com/cases/truck-not-cookie-matching-supply-demand-mahindra-truck-bus-division Plný text SBC EB NEPOSILAT EB