02814nam a22005051i 4500 000706980 CaToSAGE 20240202172917.0 20190104174335.4 m|||||o||d|||||||| cr ||||||||||| 190104r20172017enka fo 000 0|eng|d NEZPRACOVANÝ IMPORT 9781526463500 (ebook) : No price (OCoLC)1089142750 CaToSAGE eng CaToSAGE rda pn UtOrBLW HF5381 .S29 2017 650.14 Sawhney, Mohanbir, author. VMock : pivoting to succeed and scale in a technology startup company / Mohanbir Sawhney, Pallavi Goodman. London : Kellogg School of Management, 2017. 1 online resource : illustrations. text txt rdacontent computer c rdamedia online resource cr rdacarrier SAGE Knowledge. Cases Originally Published InSawhney, M., & Goodman, P. (2017). VMock: Pivoting to succeed and scale in a technology startup company. Evanston, IL: Kellogg School of Management at Northwestern University. In 2010, Salil Pande founded VMock, an online product that helped MBA students prepare for job interviews. Students could upload their video interviews and get feedback from mentors and peers. Four years later, VMock pivoted from an interview feedback product to a "Smart Resume" product that focused on improving resumes. The pivot was based on the insight that job candidates first needed help fixing their resumes before they could obtain and prepare for interviews. Further, the interview feedback product was difficult to scale as it relied on human feedback. The Smart Resume product, on the other hand, was powered by machine learning and artificial intelligence technology, making it more scalable and allowing VMock to evolve its offering from a product to a platform for managing careers. VMock had forged strong relationships with top business schools in the United States and Europe and its Smart Resume platform had been well received by the market. Description based on XML content. elektronické knihy fd186907 czenas electronic books eczenas Pande, Salil. VMock. Career development. Artificial intelligence. Employment interviewing. Re?sume?s (Employment) Goodman, Pallavi, author. SAGE Knowledge. Cases. SAGE Knowledge https://sk.sagepub.com/cases/vmock-pivoting-to-succeed-and-scale-in-a-technology-startup-company Plný text SBC EB NEPOSILAT EB