#Trending in the right direction : a case study analyzing Temple football's #SpringBall18 campaign - Sanderson, Jimmy, (Human Kinetics, Inc., 2020)
Originally Published InSanderson, J., Stokowski, S., & Taylor, E. (2019). #Trending in the Right Direction: A Case Study Analyzing Temple Football's #SpringBall18. International Journal of Sport Communication, 12(1), 104-127.