Jaiswal, Anand Kumar. Radio Mirchi: marketing strategy for the Bangalore market [online]. London: Indian Institute of Management, Ahmedabad, 2010. SAGE Knowledge. Cases
Jaiswal, A. K. (2010). Radio Mirchi: Marketing strategy for the Bangalore market. London: Indian Institute of Management, Ahmedabad.
Styl ChicagoJaiswal, Anand Kumar. Radio Mirchi: Marketing Strategy for the Bangalore Market. London: Indian Institute of Management, Ahmedabad, 2010.
Citace podle MLAJaiswal, Anand Kumar. Radio Mirchi: Marketing Strategy for the Bangalore Market. London: Indian Institute of Management, Ahmedabad, 2010.
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