Sponsorship sales in minor sport : the 2013 International Triathlon Union World Duathlon Championships - O'Reilly, Norm, 1973- (Human Kinetics, Inc., 2014)
Originally published in O'Reilly, N., Gattinger, A., & Beselt, E. (2014). Sponsorship sales in minor sport: The 2013 International Triathlon Union World Duathlon Championships. Case Studies in Sport Management, 3(1), 93-104. DOI:.