02472nam a22004571i 4500 000709979 CaToSAGE 20240202172917.0 20180103162434.3 m|||||o||d|||||||| cr ||||||||||| 180103r20172017enka fo 000 0|eng|d NEZPRACOVANÝ IMPORT 9781526449696 (ebook) : No price (OCoLC)1023552266 CaToSAGE eng CaToSAGE rda pn UtOrBLW HE5620.R53 H36 2017 388.41321 23 Hamann, Ralph, author. Uber South Africa and digital disruption : innovating for micro-entrepreneurs in an emerging market / Ralph Hamann, Betine Dreyer, Sarah Boyd. London : Graduate School of Business, University of Cape Town, 2017. 1 online resource : illustrations. text txt rdacontent computer c rdamedia online resource cr rdacarrier SAGE Knowledge. Cases Originally published in Hamann, R., Dreyer, B., & Boyd, S. (2017). Uber South Africa and digital disruption: Innovating for micro-entrepreneurs in an emerging market. 2017-16. Cape Town, South Africa: Graduate School of Business, University of Cape Town. In view of a global trend of industry disruption by players in the new sharing economy, this case documents the path of Uber as one such disruptor in the emerging market context of South Africa (SA). It follows various stakeholders in Cape Town, SA, as they experience the opportunities and challenges presented by Uber's transportation model from the time of the company's launch in August 2013, up until a moment of public backlash in April 2016. Watching the actions and reactions of these stakeholders, readers are prompted to consider the meaning and implications of disruption for the different entities and institutions in play. Description based on XML content. elektronické knihy fd186907 czenas electronic books eczenas Uber (Firm) Dreyer, Betine, author. Boyd, Sarah, active 2017, author. SAGE Knowledge. Cases. SAGE Knowledge https://sk.sagepub.com/cases/uber-south-africa-digital-micro-entrepreneurs-emerging-market Plný text SBC EB NEPOSILAT EB