02210nam a2200517 i 4500 000710051 StDuBDS 20240202172917.0 20160518115748.0 m||||||||d|||||||| cr ||||||||||| 160408s2016 enka fo 000|0|eng|d NEZPRACOVANÝ IMPORT 9781473972773 (ebook) : No price (OCoLC)1017722549 StDuBDS eng StDuBDS rda pn HF5416.5 658.816 23 Oster, Sharon M., author. The Kindle : pricing complementary products in a competitive market / Sharon Oster, Kristine Belford, Arthur Janik & Andrea Nagy Smith. [London] : SAGE, 2016. 1 online resource : illustrations (black and white, and colour). text rdacontent still image rdacontent computer rdamedia online resource rdacarrier SAGE knowledge. Cases Originally Published in: Oster, S., Belford, K., Janik, A., & Nagy Smith, A. (2009). The Kindle: Pricing Complementary Products in a Competitive Market. 09-027. New Haven, CT: Yale School of Management, Yale University. The Kindle, a portable electronic reading device sold by online retailer Amazon.com, is changing the experience of reading. This study examines the impact of the Kindle on the book business as a whole. Description based on online resource; title from home page (viewed on May 3, 2016). elektronické knihy fd186907 czenas electronic books eczenas Amazon.com (Firm) Kindle (Electronic book reader) Pricing Case studies. Competition Case studies. Belford, Kristine, author. Janik, Arthur, author. Smith, Andrea Nagy, author. SAGE knowledge. Cases. SAGE knowledge https://sk.sagepub.com/cases/the-kindle-pricing-complementary-products-in-a-competitive-market Plný text SBC EB NEPOSILAT EB