02541nam a22004931i 4500 000711080 CaToSAGE 20240202172917.0 20170113114349.0 m|||||o||d|||||||| cr ||||||||||| 170109r20172012enk fob 001 0 eng d NEZPRACOVANÝ IMPORT 9781526403582 (ebook) : No price (OCoLC)1017728675 CaToSAGE eng CaToSAGE rda pn UtOrBLW TX945.3.C45 P76 2017 641.5951 Prouty, Kasia, author. Chick-fil-A : a corporate position on same-sex marriage / Kasia Prouty, Dana Spencer, James S. ORourke. London : SAGE Publications Ltd, 2017. 1 online resource. text txt rdacontent computer c rdamedia online resource cr rdacarrier SAGE Knowledge. Cases Originally published in Prouty, K., Spencer, D., & ORourke, J. S. (2012). Chick-fil-A: A corporate position on same-sex marriage. 12-11. Notre Dame, IN: The Eugene D. Fanning Center for Business Communication, Mendoza College of Business, University of Notre Dame. Includes bibliographical references and index. In the summer of 2012, Chick-fil-A President and COO Dan Cathy sparked controversy by sharing his biblical views on family and marriage with the Ken Coleman radio show and the Baptist Press. At one point, he asked for God's mercy on a generation that holds "such a prideful, arrogant attitude" with "the audacity to define what marriage is all about" Advocates of same-sex marriage responded with a boycott, which then drew reactions from supporters of Cathy and traditional marriage. This case study explores the fallout after a corporate leader publicly speaks his mind on a contentious social issue. Description based on XML content. elektronické knihy fd186907 czenas electronic books eczenas Chick-Fil-A Corporation. Fast food restaurants Public relations Case studies. Corporate image Case studies. Spencer, Dana, author. O'Rourke, James S., 1946- author. SAGE Knowledge. Cases. SAGE Knowledge https://sk.sagepub.com/cases/chick-fil-a-corporate-position-on-same-sex-marriage Plný text SBC EB NEPOSILAT EB