Alcoa & the auto industry - Rosenthal, Jean W., 1945- (SAGE, 2016)
Originally Published in: Rosenthal, J., Gentry, B., Cort, T., Oldham Rogan, J., & Elias, J. (2014). Alcoa & the Auto Industry. New Haven, CT: Yale School of Management, Yale University. Retrieved from https://vol11.cases.som.yale.edu/alcoa-auto-industry.