01956nam a2200493 i 4500 000711362 StDuBDS 20240202172917.0 20160518115800.0 m||||||||d|||||||| cr ||||||||||| 160408s2016 enka fo 000|0|eng|d NEZPRACOVANÝ IMPORT 9781473977471 (ebook) : No price (OCoLC)1017721417 StDuBDS eng StDuBDS rda pn HD62.5 658.11 23 O'Brien, Justin, author. TrackerSense : an entrepreneurial marketing start-up / Justin O'Brien. [London] : SAGE, 2016. 1 online resource : illustrations (black and white, and colour). text rdacontent still image rdacontent computer rdamedia online resource rdacarrier SAGE knowledge. Cases This entrepreneurial marketing case study focuses on serial entrepreneur Wayne Soutter and his current technology start-up TrackerSense, which produces a low-cost mobile tracking device for high-value packages. Description based on online resource; title from home page (viewed on May 4, 2016). elektronické knihy fd186907 czenas electronic books eczenas New business enterprises Case studies. Marketing Case studies. Entrepreneurship Case studies. Automatic tracking Case studies. Packing for shipment Technological innovations Case studies. Shipment of goods Technological innovations Case studies. SAGE knowledge. Cases. SAGE knowledge https://sk.sagepub.com/cases/trackersense-an-entrepreneurial-marketing-start-up Plný text SBC EB NEPOSILAT EB