02477nam a22004811i 4500 000711716 CaToSAGE 20240202172917.0 20170113114406.0 m|||||o||d|||||||| cr ||||||||||| 170109r20172002enka fo 000 0 eng d NEZPRACOVANÝ IMPORT 9781526410726 (ebook) : No price (OCoLC)1017728715 CaToSAGE eng CaToSAGE rda pn UtOrBLW HD30.28 .I83 2017 658.4012 Isaacs, Andrew M., author. RAPT Industries, Inc. / Andrew M. Isaacs, Jihong Sanderson, Richard Velazquez. London : SAGE Publications Ltd, 2017. 1 online resource : illustrations. text txt rdacontent computer c rdamedia online resource cr rdacarrier SAGE Knowledge. Cases Originally published in Isaacs, A., Sanderson, J., & Velazquez, R. (2002). RAPT Industries, Inc. The Berkeley-Haas Case Series. University of California, Berkeley. Haas School of Business. The company name RAPT was an acronym for ReActive ion Plasma Technologies, a name that in spite of being cumbersome, accurately described the technology at the core of the new company. So far, RAPT had been a fantastic ride for its founders. Only a year old, the company had attracted the attention of some top industrial partners, raised enough cash for a year or more of operation, and to top it off, had won 1st place in the UC Berkeley Business Plan Competition, besting 65 competitors. Although the companys history up to this point had been a more or less linear path of iterative product development and market validation, RAPT was now facing some critical decisions with respect to its future direction, particularly with regard to funding, markets, and business models. Description based on XML content. elektronické knihy fd186907 czenas electronic books eczenas RAPT Industries, Inc. Business planning. Technology. Sanderson, Jihong, author. Velazquez, Richard, author. SAGE Knowledge. Cases. SAGE Knowledge https://sk.sagepub.com/cases/rapt-industries-inc Plný text SBC EB NEPOSILAT EB