03987ntm a22005777i 4500 000715805 CZ-PrVSE 20240525192552.0 m d cr n|||||||||| 240525s2018 xr fsbm 000 0 eng d NEZPRACOVANÝ IMPORT ABA006 cze ABA006 ABA006 rda Onuferová, Michaela ISIS:99074 dis Výzvy, jimž čelí bankovnictví v době digitalizace : Případ České republiky eng The Challenges Traditional Banking Faces in the Era of Digitalization : The Case of the Czech Republic Michaela Onuferová 2018 ?? stran : digital, PDF soubor Vedoucí práce: Marek Loužek Diplomová práce (Ing.)—Vysoká škola ekonomická v Praze. Národohospodářská fakulta, 2019 Obsahuje bibliografii Textový (vysokoškolská kvalifikační práce) Rok obhajoby 2019 The diploma thesis responds to an increasing trend of digitalization of financial services. The globalized world is adopting new, quickly diffused technologies with an increasing speed, with the commercialization of the Internet in the 1990s being the primary reason for turbulent changes in many sectors of the economy. Banking, a sector with strict regulation and high barriers to entry, is currently facing the competition of small, agile companies that disrupt the market by combining technology and financial services – the FinTech. Their customer-centricity, convenient user experience and online-only approach have resulted in the growing popularity of the services (such as crowdfunding or peer-to-peer lending) and significant global investments into the new entrants. Furthermore, a shift in customer behaviour is noticeable, turning the previous banks’ dominance in the customer-bank relationship around. The aim of the thesis is to accurately describe these trends on the case of the Czech Republic. The core of the thesis is the statistical evaluation of online questionnaires aimed at the respondents’ approach to the incumbents and the new entrants, finding out that especially Millennials and capital city residents are less loyal to their banks and more willing to try the new possibilities in financial services, with almost a third of respondents already using them. The questionnaire is complemented by case studies of three successful FinTech companies (Fundlift, Twisto, Zonky) and an overview of the key indicators predetermining the possible success of the FinTech in the Czech Republic.Finally, the author discusses the strengths and weaknesses of banks and the FinTech and their future coexistence on the market. Způsob přístupu: Internet hospodářská politika [obor dipl. práce] diplomové práce fd132022 czenas master's theses eczenas Digitalization Digital Transformation Financial Services FinTech Consumer Behaviour Crowdfunding P2P Lending Alternative Providers Disruption in Banking Loužek, Marek, 1975- jo2001100165 ths Bednář, Milan, 1991- vse20231209201 opn Vysoká škola ekonomická v Praze. Národohospodářská fakulta kn20010709401 dgg https://insis.vse.cz/zp/65574/podrobnosti VŠKP v InSIS https://insis.vse.cz/zp/65574 Hlavní práce https://insis.vse.cz/zp/65574/posudek/vedouci Hodnocení vedoucího https://insis.vse.cz/zp/65574/posudek/oponent/59735 Oponentura https://insis.vse.cz/zp/65574/podrobnosti dc:identifier NEPOSILAT VSKP NEPOSILAT MS-DR-DN-atd vse65574 190131 65574