Schlegelmilch, Bodo B., ed. a Winer, Russell S., ed. The Routledge companion to strategic marketing. First published. New York: Routledge, Taylor & Francis Group, 2021. xxiv, 480 stran. Routledge companions in business, management and accounting.
edited by Bodo B. Schlegelmilch and Russell S. Winer, Schlegelmilch, B. B., & Winer, R. S. (2021). The Routledge companion to strategic marketing (First published.). New York ; London: Routledge, Taylor & Francis Group.
Styl Chicagoedited by Bodo B. Schlegelmilch and Russell S. Winer, Bodo B. Schlegelmilch, and Russell S. Winer. The Routledge Companion to Strategic Marketing. First published. New York ; London: Routledge, Taylor & Francis Group, 2021.
Citace podle MLAedited by Bodo B. Schlegelmilch and Russell S. Winer, Bodo B. Schlegelmilch, and Russell S. Winer. The Routledge Companion to Strategic Marketing. First published. New York ; London: Routledge, Taylor & Francis Group, 2021.
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