03558ntm a22005177i 4500 000723412 CZ-PrVSE 20250608110309.0 m d cr n|||||||||| 250608s2025 xr fsbm 000 0 eng d NEZPRACOVANÝ IMPORT ABA006 cze ABA006 ABA006 rda Krumpholcová, Sára ISIS:150072 dis Analýza Business Platformy pro Podporu Firemní Udržitelnosti eng Assessment of a Business Platform for Advancing Corporate Sustainability / Sára Krumpholcová 2025 ?? stran : digital, PDF soubor Vedoucí práce: Ladislav Tyll Diplomová práce (Ing.)—Vysoká škola ekonomická v Praze. Fakulta podnikohospodářská, 2025 Obsahuje bibliografii Textový (vysokoškolská kvalifikační práce) Rok obhajoby 2025 This Master's thesis explores the Změna k lepšímu (ZKL) collaborative sustainability platform by examining the experiences of its member companies. The focus is on collaboration mechanisms, value perception and engagement challenges. Adopting an exploratory qualitative approach, the study combines document analysis with semi-structured interviews and draws on the concepts of stakeholder engagement and collaborative sustainability platforms. Thematic analysis reveals that ZKL effectively fosters networking, resulting in new clients, strategic partnerships and joint sustainability initiatives. Advocacy is also a valued benefit. However, members face capacity constraints and advocate for greater thematic specialisation (e.g., sector-specific working groups) and stronger collaborative support. Suggestions for improvement include proactive matchmaking, targeted legislative monitoring, clearer internal contact points, and better communication flows. To increase ZKL impact, it is recommended to use digital tools, such as an online platform containing databases and forums, as well as more structured in-person formats, such as formal conferences. ZKL is recognised as a connector and amplifier of sustainability efforts, through activities such as knowledge-sharing events, collaborative projects, advocacy initiatives and capacity-building initiatives. The research provides strategic recommendations for ZKL and insights into the experiences of members within such platforms. Způsob přístupu: Internet international management [obor dipl. práce] diplomové práce fd132022 czenas master's theses eczenas Sustainability Member Engagement Stakeholder Perspective Collaborative Platforms Tyll, Ladislav xx0115948 ths Bruder Badie, Natálie ISIS:94125 opn Vysoká škola ekonomická v Praze. Podnikohospodářská fakulta kn20010709402 dgg https://insis.vse.cz/zp/89503/podrobnosti VŠKP v InSIS https://insis.vse.cz/zp/89503 Hlavní práce https://insis.vse.cz/zp/89503/posudek/vedouci Hodnocení vedoucího https://insis.vse.cz/zp/89503/posudek/oponent/86765 Oponentura https://aleph.vse.cz/neverejny_soubor_prace.pdf Přiloha k práci https://insis.vse.cz/zp/89503/podrobnosti dc:identifier NEPOSILAT VSKP vse89503 250607 89503