02937ntm a22005057i 4500 000723982 CZ-PrVSE 20250608110309.0 m d cr n|||||||||| 250608s2025 xr fsbm 000 0 eng d NEZPRACOVANÝ IMPORT ABA006 cze ABA006 ABA006 rda Thai, Vuong Hoang Chau ISIS:171827 dis The Hive Cafeteria & Coworking Space eng Business Plan of THE HIVE Cafeteria & Coworking Space in Vietnam / Vuong Hoang Chau Thai 2025 ?? stran : digital, PDF soubor Vedoucí práce: Aleš Kubíček Bakalářská práce (Bc.)—Vysoká škola ekonomická v Praze. Fakulta podnikohospodářská, 2025 Obsahuje bibliografii Textový (vysokoškolská kvalifikační práce) Rok obhajoby 2025 The Hive Cafeteria & Coworking Space is a business model that offers food and beverages for self-service pick-up at the counter, creating two separate spaces. The proposed project is aimed at students, office workers, and freelancers. This research is determined to fill the gap of a lack of flexible working space along with the application of new technology in the F&B market, which current competitors have not met the needs of customers. The thesis applies analytical methods and uses strategic tools such as SWOT and PEST analysis, Porter's Five Forces to assess the levels of competition or environmental factors and outlines market segments, marketing mix, operational plan and presents detailed financial plans as well as illustrates potential profitability. Combining business theory and practical application, the business plan aims to evaluate The Hive's feasibility and growth potential to expand to multiple branches nationwide. Způsob přístupu: Internet bachelor of business administration [obor bakal. práce] bakalářské práce fd132403 czenas bachelor's theses eczenas Coworking Space Cafeteria Business plan Kubíček, Aleš vse2016919922 ths Pernica, Karel ISIS:80917 opn Vysoká škola ekonomická v Praze. Podnikohospodářská fakulta kn20010709402 dgg https://insis.vse.cz/zp/91271/podrobnosti VŠKP v InSIS https://insis.vse.cz/zp/91271 Hlavní práce https://insis.vse.cz/zp/91271/posudek/vedouci Hodnocení vedoucího https://insis.vse.cz/zp/91271/posudek/oponent/87792 Oponentura https://insis.vse.cz/zp/91271/priloha/31838 Přiloha k práci https://insis.vse.cz/zp/91271/podrobnosti dc:identifier NEPOSILAT VSKP vse91271 250605 91271