03299ntm a22005297i 4500 000724092 CZ-PrVSE 20250621144446.0 m d cr n|||||||||| 250621s2025 xr fsbm 000 0 eng d NEZPRACOVANÝ IMPORT ABA006 cze ABA006 ABA006 rda Aslamov, Bogdan ISIS:172441 dis Business Plan : Creative Coworking Workshop in Belgrade eng Business Plan : Creative Coworking Workshop in Belgrade Bogdan Aslamov 2025 ?? stran : digital, PDF soubor Vedoucí práce: Karel Pernica Bakalářská práce (Bc.)—Vysoká škola ekonomická v Praze. Fakulta podnikohospodářská, 2025 Obsahuje bibliografii Textový (vysokoškolská kvalifikační práce) Rok obhajoby 2025 This bachelor thesis presents a comprehensive business plan for Work@Create, a creative coworking space in Belgrade, Serbia, designed to meet the evolving needs of freelancers, remote professionals, and creative entrepreneurs. The project responds to the growing demand for multifunctional, community-driven, and inclusive work environments that go beyond traditional office offerings. Grounded in a combination of theoretical frameworks and practical tools including SWOT, PESTEL, Porter’s Five Forces, Business Model Canvas, and TAM/SAM/SOM analysis the thesis investigates the feasibility and strategic viability of entering the coworking market in Serbia. The practical part outlines the operational, financial, and marketing strategies of Work@Create, highlighting key differentiators such as flexible membership plans, workshops, a Showroom Corner, and inclusive services for marginalized groups. Financial projections estimate a break-even point within the first 10 months and a growing net profit reaching nearly €100,000 by year four. The study concludes that Work@Create is not only economically feasible but also strategically positioned to contribute to Serbia’s creative economy and social inclusion through innovation, community-building, and professional development. Způsob přístupu: Internet bachelor of business administration [obor bakal. práce] bakalářské práce fd132403 czenas bachelor's theses eczenas Strategic Planning Financial Feasibility Business Plan Creative Industries Coworking Serbia Pernica, Karel ISIS:80917 ths Kubíček, Aleš vse2016919922 opn Vysoká škola ekonomická v Praze. Podnikohospodářská fakulta kn20010709402 dgg https://insis.vse.cz/zp/91623/podrobnosti VŠKP v InSIS https://insis.vse.cz/zp/91623 Hlavní práce https://insis.vse.cz/zp/91623/posudek/vedouci Hodnocení vedoucího https://insis.vse.cz/zp/91623/posudek/oponent/87787 Oponentura https://insis.vse.cz/zp/91623/podrobnosti dc:identifier NEPOSILAT VSKP vse91623 250617 91623