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David
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Title
1
Essentials of marketing research
by
Hair, Joseph F., 1944-
,
Celsi, Mary Wolfinbarger
,
Ortinau,
David
J., 1948-
,
Bush, Robert P.
Year: 2013
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2
Understanding children as consumers
Year: 2010
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Format
Book
2
Topic
marketing
marketingový výzkum
2
děti
1
marketingová komunikace
1
marketingový management
1
sociologie spotřeby
1
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spotřebitelské chování
1
strategický marketing
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Author
Bush, Robert P.
1
Celsi, Mary Wolfinbarger
1
Hair, Joseph F., 1944-
1
Marshall, David, 1945-
1
Ortinau, David J., 1948-
1
Language
English
2
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papers
1
textbooks
1
Sublibrary
F2-KMP (dříve F2-KMO)
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