Informative advertising : an alternate viewpoint and implications

Autor: Soberman, David A., by David Soberman
Rok: 2000

Market prices and modern retailing

Autor: Soberman, David A., Parker, Philip M., 1960-, by D.A. Soberman and P.M. Parker
Rok: 1999

Markets for product modification information

Autor: Iyer, Ganesh, Soberman, David A., by G. Iyer and D. Soberman
Rok: 1999

Innovators in electronic markets : suppliers or middlemen

Autor: Iyer, Ganesh, Soberman, David A., by G. Iyer and D.A. Soberman
Rok: 1999

Joint research and development : the lure of dominance

Autor: Soberman, David A., David Soberman
Rok: 1999

Good marketing to "bad consumers": outlet malls, gray markets and warehouse sales

Autor: Coughlan, Anne T., Soberman, David A., by A.T. Coughlan and D.A. Soberman
Rok: 1999

"Hands off" or "hands on" : the marketing of service innovations

Autor: Iyer, Ganesh, Soberman, David A., by G.Iyer and D. Soberman
Rok: 1999

High quality sellers and warranties : sorting customers and getting a fair price at the same time

Autor: Soberman, David A., by D.A. Soberman
Rok: 1999

Product-mix information markets

Autor: Iyer, Ganesh, Soberman, David A., by G. Iyer and D. Soberman
Rok: 1998

When is the best ship a leaky one? Segmentation, competition and gray markets

Autor: Coughlan, Anne T., Soberman, David A., by Anne T. Coughlan, David A. Soberman
Rok: 1998

When is the best ship a leaky one? Segmentation, competition and gray markets

Autor: Coughlan, Anne T., Soberman, David A., by A.T. Coughlan and D.A. Soberman
Rok: 1998

Contracting for "retention" and "conquest" facilitating information

Autor: Iyer, Ganesh, Soberman, David A., by G. Iyer and D. Soberman
Rok: 1998

Joint research and development : the lure of dominance

Autor: Soberman, David A., by D.A. Soberman
Rok: 1997

Product warranties and double adverse selection

Autor: Soberman, David A., by D.A. Soberman
Rok: 1997

Optimal marketing strategies for static information

Autor: Soberman, David A., David A. Soberman
Rok: 1997