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Understanding Michael Porter : the essential guide to competition and strategy

Bibliographic Details
Main Author: Magretta, Joan, 1948- (Author)
Format: Book
Language:English
ISBN:978-1-4221-6059-6
Year: Boston : Harvard Business Review Press, 2012
Subjects:
Porter, Michael E., > 1947-
konkurence
konkurenceschopnost
strategický management
podnikový management
competition
competitiveness
strategic planning
industrial management
Spojené státy americké
United States
Online Access:E-book