Cover Image

Advertising and the market process : a modern economic view

Bibliographic Details
Main Authors: Ekelund, Robert B. 1940- (Author), Saurman, David S. (Author)
Other Authors: Kirzner, Israel M. 1930- (Author of introduction, etc.)
Format: Book
Language:English
ISBN:0-936488-20-4
0-936488-21-2
Year: San Francisco : Pacific Research Institute for Public Policy, c1988
Subjects:
reklama a propagace
marketing
advertising